Norco College and the Association of Latin@ Advocates for Student Success (ALASS) proudly hosted its Cruising into Culture Lowrider Show in celebration of Hispanic Heritage Month—an evening that blended heritage, art, and community pride. As a proud Hispanic-Serving Institution, the College welcomed more than 150 lowrider and classic cars to campus, drawing close to 2,000 attendees throughout the night.
The event connected the community with campus resources, local vendors, and the legendary DJ ODM, creating an unforgettable celebration of culture and connection. From local car clubs to solo owners, and even lowrider bikes and motorcycles, the showcase reflected the creativity and craftsmanship behind this timeless art form.
As the scent of polished chrome, worn leather, and lingering exhaust filled the air, Norco College came alive with energy, laughter, and unity. One car owner summed up the spirit of the night perfectly, saying, “It’s not just about the car—it’s about the family and the memories we make in it.”
The Cruising into Culture Lowrider Show was more than just a car event—it was a vibrant tribute to cultural heritage and the shared pride that drives the Norco College community forward.